Affle 3i Limited
Incorporated in 1994, Affle is a global technology company with a proprietary consumer intelligence platform that transforms ads into recommendations helping marketers to effectively identify, engage, acquire and drive transactions with their potential and existing users
What Affle files
- Investor Meet85
- Others47
- Important25
- Updates19
- PPTs6
- Board Meeting4
Affle 3i allotted 83,000 equity shares under its ESOP scheme, increasing the paid-up share capital to Rs. 28.18 Cr, divided into 140,879,384 shares. The company is seeking listing for these new shares.
Affle 3i secured an Indian patent for its AI-powered fraud detection system, previously granted in the US. This technology identifies fake clicks and bot traffic, protecting advertiser ROI and reinforcing the company's CPCU business model, strengthening its IP and strategic position.
Affle 3i allotted 74 lakh convertible warrants at Rs. 1,487 each via preferential issue. The company received Rs. 275.09 Cr as 25% upfront subscription from promoter entity Affle Holdings. Remaining 75% due on conversion within 18 months.
Affle 3i received an Indian patent for its system monitoring intelligent conversational agents, significantly strengthening its IP portfolio. This extends fraud intelligence to AI, enhancing conversion-driven marketing quality and reinforcing its AI-powered Consumer Platform efficiency.
Affle 3i granted 65,880 stock options to employees. Each option translates to one equity share, vesting over four years. This move aims to retain talent, but investors should note potential future equity dilution.